Thursday 11 January 2018

Research Into Similar Products: Ancillary Products


Star Wars: The Last Jedi 

Like the the 'Hostiles' poster there is a vertical split down the center of the poster, however it only goes two-thirds of the way down. It is created by the figure hold 'Anakin's' lightsaber. This is a call back to previous Star Wars posters such as 'Star Wars A New Hope's poster as we see this exact same image on that poster. This would suggest that 'Rey' is now the main protagonist and heroine as Luke was in the original trilogy and how he was portrayed the same to Rey in his New Hope poster. It implies he has passed on the title to a new character and is no longer the hero.

A New Hope
 Like the Hostiles poster we see two figures on either side of the split. We see Luke on the left and his nephew, Kylo on the right. Both have their own space on the poster, however Luke seems to be bigger then Kylo, which suggest that Kylo isn't on Luke's level and isn't anywhere near his power. Many audience's would know that Luke is a hero and an admirable character, but he and his nephew are both shrouded in red lighting which suggests that they are not so different and that the dark side calls to them both.

Rey's lightsaber also looks like Kylo's lightsaber which implicates that maybe she is having an inner turmoil about where she belongs and what side to fight for. She is also stood in the middle which further emphasises her inner turmoil as it would appear she cannot pick between Luke and Kylo. However the image connotes that she is the last hope for the galaxy as she is holding the only light colour on the poster suggesting she is the beacon in the dark.

The poster immediantly caught my attention due to its simplistic design and house colour. i can get inspiration from this poster to my own poster. once again the split down the middle is one of the things i like greatly about this poster. It say much about the characters featured by showing where they are placed and their size and who is superior to the other. The colour scheme also suggests much about the film itself and implies a dark tone to the film.
This is Kylo's Light saber which is similar to the one Rey's holding 


Overall this poster is one of my favourites. i was immediately engrossed in it just because how unique it looks i noticed how i could get inspiration from this for my own poster. the split seems like a common occurrence in  posters therefore i would like to replicate something similar as it can reveal much about a film without making it too obvious.




I will use this as a possible inspiration for my final ancillary product poster as the design and simplistic colours is very effective.

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